Sponsorship &
Marketing Opportunities
Plymouth’s exciting Armed Forces Day will be returning to Plymouth Hoe, on Saturday 27 June 2026. Each year Plymouth shows its support to the Armed Forces and celebrates their outstanding contribution to the city and UK.
If you would like to discuss any of the premium pitch or advertising opportunities, then we'd love to hear from you. We'd be delighted to tailor bespoke sponsorship packages to suit your business needs.
To make a booking, please complete the form at the end of this page.
Key Facts
REACHED
1,000,000
VIA SOCIAL MEDIA
USERS
27,500
VIA WEBSITE
AUDIENCE
45,000
ATTENDED 2025 EVENT
PAGE VIEWS
40,000
VIA WEBSITE
Exhibiting & Marketing Opportunities
Large Premium Commercial Vehicle Exhibitor with Marketing
£4,000+VAT
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A dedicated display area on Plymouth Hoe, to display up to 15 vehicles plus one standard size sales unit
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Opportunity to dress your allocated area with flags and banners
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Included within announcements throughout the day from the PA system.
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Show a 30 second video on the LED big screen, shown for three days – during the Strength of Spirit Games, Rehabilitation Triathlon and Armed Forces Day (25 to 27 June).
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Logo and link on the official event website
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Logo on the event map, marking your location
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Opportunity for two pre-event Facebook posts, announcing your attendance
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On the day Facebook post with the Armed Forces flag.
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Medium Premium Commercial Vehicle Exhibitor with Marketing
£2,500+VAT
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A dedicated display area on Plymouth Hoe, to display up to five vehicles plus one standard size sales unit
-
Opportunity to dress your allocated area with flags and banners
-
Included within announcements throughout the day from the PA system.
-
Show a 30 second video on the LED big screen, shown for three days – during the Strength of Spirit Games, Rehabilitation Triathlon and Armed Forces Day (25 to 27 June).
-
Logo and link on the official event website
-
Logo on the event map, marking your location
-
Opportunity for a pre-event Facebook post, announcing your attendance
-
On the day Facebook post with the Armed Forces flag.
Premium Commercial Pitch with Marketing Benefits
£1,750+VAT
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A commercial pitch for a gazebo (3m x 3m) within the Veteran’s Village, with power (gazebo to be provided by sponsor).
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Advertisement on the website: plymoutharmedforcesday.co.uk
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Logo and link on the sponsor’s page: plymoutharmedforcesday.co.uk/sponsors
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Digital slide to be displayed on the big screen for three days, during the Rehabilitation Triathlon and Armed Forces Day.
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Opportunity to display a vinyl banner on the main arena at Armed Forces Day.
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On the day Facebook post with the Armed Forces Flag.
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Invitation for two guests to attend the sponsors cream tea reception at Elliot Terrace with the Lord Mayor.
Advertising Opportunities
LED Big Screen Advertising
£300 to £700+VAT
Promote your business to over 100k people, at Plymouth's signature events on Plymouth Hoe!
Advertise on the LED big screen during the Rehabilitation Triathlon, Armed Forces Day and the British Firework Championships:
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Static side - £550+VAT (saving of £50)
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Video (max. 30s) - £700+VAT (saving of £100)
Advertise on the LED big screen during the Rehabilitation Triathlon and Armed Forces Day ONLY
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Static slide - £300+VAT
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Video (max. 30s) video - £400+VAT
Technical spec will be provided. Same video is to be used for all three events.
Website Advertising
£100+VAT
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Digital advertisement on the official website: plymoutharmedforcesday.co.uk, with a click through to your website of choice.
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Displayed on one of the three most visited web pages - potentially reaching over 20k views.
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Spec: 300px width x 300px height (JPG/PNG).
Military Discounts
Why not provide a special offer or discount for our Armed Forces and Veterans, on Plymouth Armed Forces Day?
It is a great incentive for the Armed Forces and Veterans to visit the shops and restaurants across the city and waterfront during their visit.
The offers can be either just for the day, the weekend or continuous – please specify.
We will feature your business along with your offer in a dedicated section on the Plymouth Armed Forces Day website.
Interested? Please complete the booking form below
If you have any queries, or wish to discuss a tailored sponsorship package, please contact Sara Tapp or Gemma Axell by emailing: AFDmedia@plymouth.gov.uk
For details on charity pitches, email: AFD@plymouth.gov.uk
